Most small businesses don’t have an ad problem; they have a fundamentals problem. This talk uncovers the hidden mistakes that quietly drain budgets, stall growth, and make business owners think “ads just don’t work.” If you’ve ever felt like your campaigns should be performing better, but can’t pinpoint why, this session will connect the dots.
Instead of chasing hacks or endlessly tweaking settings, you’ll learn a clearer way to approach creative, testing, and scaling so your ads actually drive consistent revenue. Expect practical insights, real-world patterns, and a simple framework you can apply immediately.