Agenda
![Chad-Illa-Petersen headshot](https://sociallima.com/wp-content/uploads/2023/04/Chad-Illa-Petersen.jpg)
Welcome to #SMWL24
by Chad Petersen
8:15 – 8:30 am
![Jessika Phillips headshot](https://sociallima.com/wp-content/uploads/2024/02/jessika-profile.jpg)
Building your Brand Roots to Blossom your Business Success
by Jessika Phillips
8:30 – 9:00 am
![Mark Suter profile](https://sociallima.com/wp-content/uploads/2024/02/Mark-Suter-profile.jpeg)
What Getting Smacked By A Tree Taught Me About AI And The Future Of Technology
by Mark Suter
9:00 – 9:30 am
![Judi Fox profile image](https://sociallima.com/wp-content/uploads/2019/04/Judi-Fox-profile.jpg)
Leveraging AI Tools for Successful LinkedIn Content Creation
by Judi Fox
9:30 – 10:00 am
![Westgate sponsor table](https://sociallima.com/wp-content/uploads/2024/02/westgate-sponsor-table.jpg)
Break
10:00 – 10:15 am
![Jeff Howell headshot](https://sociallima.com/wp-content/uploads/2023/04/Jeff-Howell-2.jpeg)
Authenticity with personal branding content
by Jeff Howell
10:15 – 10:45 am
![John Heaphy headshot](https://sociallima.com/wp-content/uploads/2023/05/JOHN-Heaphy.jpg)
Cultivating Opportunity: Growing Community and Economy
by John Heaphy
10:45 – 11:15 am
![Salad bar](https://sociallima.com/wp-content/uploads/2024/02/salad-bar.jpg)
Lunch
Provided by Westgate Entertainment Center
11:15 – 12:15 pm
![Bryce Kenny profile](https://sociallima.com/wp-content/uploads/2024/04/Bryce-Kenny-2024-profile.jpeg)
Geared for Growth: Making Your Monstrous Impact Through Social Media
by Bryce Kenny
12:15 – 12:45 pm
![Terry Weaver headshot](https://sociallima.com/wp-content/uploads/2023/04/Terry-Weaver-Headshot.jpeg)
The Root of Success for your Business
by Terry Weaver
12:45 – 1:15pm
![Ohio Means Jobs sponsor table](https://sociallima.com/wp-content/uploads/2024/02/omj-sponsor-table.jpg)
Break
1:15 – 1:30 pm
![](https://sociallima.com/wp-content/uploads/2023/04/Mike-Gingerich-2023-headshot.png)
Panel: Live your Purpose & Impact the World Positively through your Business with a 3P Focus
Host: Mike Gingerich
1:30 – 2:00 pm
![Rich Brooks headshot](https://sociallima.com/wp-content/uploads/2024/02/Rich-Brooks-headshot-plaid.jpeg)
Getting to Page One on Google: Winning SEO for Your Business
by Rich Brooks
2:00-2:30 pm
![Izabela Bos Headshot](https://sociallima.com/wp-content/uploads/2024/02/Izabela-Headshot.jpeg)
Navigating Compliance Challenges: Crafting a Humanized Social Media Plan for Engagement & Growth Success
by Izabela Bos
2:30 – 3:00 pm
![Lucky Limo sponsor table](https://sociallima.com/wp-content/uploads/2024/02/lucky-limo-sponsor-table.jpg)
Break
3:00 – 3:15 pm
![Katie Brinkley headshot](https://sociallima.com/wp-content/uploads/2024/02/Katie-Brinkley-Headshot.jpg)
How Podcasting Can Be A Content Generating Machine
by Katie Brinkley
3:15 – 3:45 pm
![Owen Video headshot](https://sociallima.com/wp-content/uploads/2023/04/Owen-Hemsath.jpg)
Go Deep with Your Video Audience BEFORE They are Customers (and actually make more revenue!)
by Owen Video
3:45 – 4:15 pm
![Marc Bowker headshot](https://sociallima.com/wp-content/uploads/2024/02/marc-headshot-slatwall.jpeg)
Rooted in Purpose: Aligning Your Passions with Your Life’s Mission
by Marc Bowker
4:15 – 4:45 pm
![Chad-Illa-Petersen headshot](https://sociallima.com/wp-content/uploads/2023/04/Chad-Illa-Petersen.jpg)
Closing Remarks
![Roger Wakefield headshot](https://sociallima.com/wp-content/uploads/2024/02/Roger-Headshot-Red-Shirt-in-Shop.png)
Implementation: The Art of Using What You Learn
by Roger Wakefield
9:00am – 9:30 am
![](https://sociallima.com/wp-content/uploads/2023/01/Jennifer-Brogee.jpeg)
Digging Deep to Find Your Core Competency
by Jennifer Brogee
9:30 – 10:00 am
![George Witcher headshot](https://sociallima.com/wp-content/uploads/2023/06/george-whitcher-new.jpg)
Don’t give me SaaS! When to pay for software and when to not.
by George Whitcher
10:00 – 10:30 am
![The Meeting Place sponsor table](https://sociallima.com/wp-content/uploads/2024/02/the-meeting-place-sponsor-table.jpg)
Break
10:30 – 10:45 am
![Andy Pondillo headshot](https://sociallima.com/wp-content/uploads/2024/02/Andy-Pondillo-Headshot.jpeg)
How-To Hire, Strengthen, and Scale an Internal Social Media Team
by Andy Pondillo
10:45 – 11:15 am
![Jennifer Watson](https://sociallima.com/wp-content/uploads/2019/04/Jennifer-Watson-2024.jpeg)
Panel: Brand building, specifically growing roots and building engaged communities, consistent strategy development and more
Host: Jen Watson
11:15 – 11:45 pm
![Red Pig Inn bbq](https://sociallima.com/wp-content/uploads/2024/02/redpiginn-bbq.jpg)
Lunch
Provided by Red Pig Inn
11:45 – 12:45 pm
![Ohio Means Jobs logo](https://sociallima.com/wp-content/uploads/2024/04/omj-logo-whitebg.png)
Sponsor Talk
by Ohio Means Jobs
12:45 – 12:55 pm
![Tony Christensen](https://sociallima.com/wp-content/uploads/2022/04/Tony-headsot-2024.png)
The Art of Placement: How to Choose the Right Ad Platform for Success
by Tony Christensen
12:55 – 1:25 pm
![Audience sitting at tables](https://sociallima.com/wp-content/uploads/2024/04/audience-tables.jpg)
Table Talks
1:25 – 2:15 pm
![AJ Wilcox profile image](https://sociallima.com/wp-content/uploads/2024/04/AJ-Wilcox-profile.png)
Advanced LinkedIn Ads: How to Double Your High-Quality Traffic With the Same Budget
by AJ Wilcox
2:15 – 2:45 pm
![Nisha Kashyap](https://sociallima.com/wp-content/uploads/2024/03/Nisha-Headshot-2024.jpeg)
Understanding Platform-Specific Nuances
by Nisha Kashyap
2:45 – 3:15 pm
![Ryan Koral headshot](https://sociallima.com/wp-content/uploads/2022/05/ryan-koral-2024.jpeg)
T.E.L.L. Your Story: Secrets to Creating Your Powerful Brand Video
by Ryan Koral
3:15 – 3:45 pm