Small Business Panel: How to get started as a small business online the right way

Small Business Panel: How to get started as a small business online the right way

Moderator Marc Bowker, with Asha Zayn, Will Smith, Tyrone Russel, and Audree Gerasimchik: How to get started as a small business online the right way.

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Session Speakers

Marc Bowker

Marc Bowker

Marc Bowker is a seasoned entrepreneur with over 20 years of experience as the owner of Alter Ego Comics, an award-winning comic book store located in downtown Lima, Ohio. With deep expertise in comic retail, Marc has helped shape the local and national comic book community, offering valuable insights into building a successful and sustainable business in the niche world of comics.

A certified Heroic Coach and personal development mentor, Marc specializes in guiding small business owners to increase their energy, productivity, and connection. Drawing from personal experience with anxiety, depression, and obsessive-compulsive disorder after a nervous breakdown in 2016, Marc is dedicated to helping fellow entrepreneurs navigate the challenges of mental health while achieving peak performance in both business and life.

Asha Zayn

Asha Zayn

Asha Zayn [aZ] [Pronounced AY–ZEE] (they/them) is a dedicated advocate with a deep passion for empowering individuals from Black, Brown, queer, and youth communities. Over the past decade, they have committed their energy and skills to creating spaces where everyone can thrive and feel valued.

[aZ]’s work is rooted in a genuine desire to uplift those who are often overlooked. They have a remarkable ability to connect with people on a personal level, understanding their unique challenges and aspirations. In their recent endeavors, they have championed the growth of diverse entrepreneurs, ensuring they receive the support and resources needed to succeed.

Their experience includes designing and leading programs that directly impact young people and crafting educational opportunities that are inclusive and responsive to their needs. Additionally, [aZ] is a social entrepreneur– maintaining their humanistic approach by having a non-negotiable mission ingrained in every avenue of their businesses, TSM Vending LLC & The Collective A2Z LTD. [aZ]’s approach is always centered on making a difference in the lives of individuals, creating environments where they feel heard and supported.

With a background in program implementation and development, [aZ] combines their skills with a heartfelt commitment to social justice, driving change that reflects their deep respect for the diverse experiences and identities of those around them. Their work is a testament to their belief that every person deserves the opportunity to be heard and contribute to their community.

 

Will Smith

Will Smith

Hello I am Coach Will, the Founder and Lead Coach of Lifestyle Coaching Academy and the transformative 90-Day Journey. My powerful methodology for radical self-transformation was forged through my own crucible of personal reckoning, including a profound wake-up call, the unraveling of my marriage, a two-year recovery from a severe injury and a troubled upbringing. These experiences solidified my core belief: that the only true limitations are self-imposed, and that unwavering discipline and self-accountability are the keys to unlocking an unstoppable life.

I have a direct, no-nonsense approach and inspiring authenticity, I empower individuals aged 16+ to shed excuses, build unbreakable discipline, and consistently choose the “New You” over comfort. I strive to guide my community to create lives of integrity, confidence, and genuine purpose.

Tyrone Russell

Tyrone Russell

Tyrone Russell is a filmmaker and strategic storyteller, and the co-founder of Ellipses & Ampersand, a strategic storytelling firm based in Columbus, Ohio. After nearly a decade in New Zealand directing short films and shaping documentaries, he returned to the U.S. to bring cinematic thinking into the digital world.

Today, Tyrone helps founders and organizations clarify their message and build story-driven strategies that actually move people. He brings structure to the strategy and a little Strategic Shenanigans to the execution, because joy and momentum beat performative polish every time.

His work explores identity, belonging, and transformation, often through a lens that favors play over posturing and perspective over noise.

Audree Gerasimchik

Audree Gerasimchik

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